"Enclose A Warranty In Your Headline To Gain The Confidence Of Your Reader!"
Winning Website Sales Letters
Discover 757 explosive web copywriting techniques GUARANTEED to skyrocket YOUR online sales and stuff more cash in your pocket - even if you haven’t written a thing since high school!
www.CompellingWebCopy.com
Secret Internet Marketing Labs
"Incredible! Your Chance to SPY On An Internet Madman and Discover How He Consistently Churns Out Six Figures Incomes Like An ATM Machine Spits Out Cash"
www.secret-internet-marketing-labs.com
7 Days To Profits
Kickstart Your Path To Creating Exceptional Profits Online
In Any Niche...In 7 Days Or Less!
www.Seven-Days-To-Profits.com |
by George Dodge
Sometimes you might insert a warranty effectively in your headline. Doing this oftentimes generates increased credibility in the reader. After all, if you guarantee it, you must believe in whatever it is you are guaranteeing.
Recall Domino Pizza's positioning statement (PS), which was likewise listed as a headline? 'Fresh Hot Pizza, Delivered To Your Door In 30 Minutes Or Less - Guaranteed!'
That headline worked out great for Domino's, could a similar headline work for you? Think of your service or product. Do you have a positioning statement (PS) that might stimulate a smashing headline? Can you warrant it?
Then perhaps, try out positioning a guarantee within your headline and see the kind of response you get.
You don't have to utilize the specific word 'guarantee' in your headline, other interchangeable words or phrases will work out
just as effectively, for example Brian Keith Voiles, a famous copywriter, gives us as an model of a warranty type headline, the following:
"Try Moose Skin Care System For 30 Days, If Your Skin Isn't Softer And Glowing, Return It For A Complete Refund!"
Don't forget, keep tweaking your headlines, don't be overly committed to any specific headline. If your headline does not develop results, scrap it and produce a replacement. Utilize your most responsive headline as your control and try variations of your headlines to see if you can beat its' results.
George Dodge has worked on the Internet since 1994 developing, and serving as webmaster for, numerous government and commercial websites. One of his commercial sites focusing on headline copywriting is www.Headline-Creator-Pro.com where you can get your copy of a headline generating tool that enables you to create winning headlines quickly with push button ease.
|
This is a "Shareware" Article
(what's that? read on...)
This article is shareware. Give this article away for free on your site, or include it as part of any paid package as long as the entire article is left intact including this notice. Copyright © 2005 .
* We respect your email privacy and promise to never share or rent your email address to any unauthorized third party. By submitting your email address you are requesting and agreeing to be subscribed to our "Weekly Headline Tips" email newsletter to which you may unsubscribe at any time.
|
|