"Employ A Warranty In Your Headline To Increase The Confidence Of Your Reader!"
Winning Website Sales Letters
Discover 757 explosive web copywriting techniques GUARANTEED to skyrocket YOUR online sales and stuff more cash in your pocket - even if you haven’t written a thing since high school!
www.CompellingWebCopy.com
Secret Internet Marketing Labs
"Incredible! Your Chance to SPY On An Internet Madman and Discover How He Consistently Churns Out Six Figures Incomes Like An ATM Machine Spits Out Cash"
www.secret-internet-marketing-labs.com
7 Days To Profits
Kickstart Your Path To Creating Exceptional Profits Online
In Any Niche...In 7 Days Or Less!
www.Seven-Days-To-Profits.com |
by George Dodge
Sometimes you may employ a warranty profitably in your headline. Doing this frequently creates increased trust in the reader. After all, if you guarantee it, you must believe in whatever it is you are warranting.
Recall Domino Pizza's positioning statement (PS), which was likewise exploited as a headline? 'Fresh Hot Pizza, Delivered To Your Door In 30 Minutes Or Less - Guaranteed!'
That headline functioned great for Domino's, could a similar headline function for you? Think of your service or product. Do you have a positioning statement (PS) that could produce a nifty headline? Are you able to warrant it?
If so, try out putting a guarantee in your headline and find out what sort of response you get.
You don't have to apply the particular word 'guarantee' in your headline, other exchangeable words or phrases will do
just as good, for example Brian Keith Voiles, a famous copywriter, provides as an model of a guarantee form of headline, the following:
"Try Moose Skin Care System For 30 Days, If Your Skin Isn't Softer And Glowing, Return It For A Complete Refund!"
Don't forget, keep experimenting with your headlines, don't become attached to any specific headline. If your headline fails to create results, trash it and develop a replacement. Apply your most productive headline as your control and try alternative headlines to see if you are able to improve upon its' results.
George Dodge has worked on the Internet since 1994 developing, and serving as webmaster for, numerous government and commercial websites. One of his commercial sites focusing on headline copywriting is www.Headline-Creator-Pro.com where you can get your copy of a headline generating tool that enables you to create winning headlines quickly with push button ease.
|
This is a "Shareware" Article
(what's that? read on...)
This article is shareware. Give this article away for free on your site, or include it as part of any paid package as long as the entire article is left intact including this notice. Copyright © 2005 .
* We respect your email privacy and promise to never share or rent your email address to any unauthorized third party. By submitting your email address you are requesting and agreeing to be subscribed to our "Weekly Headline Tips" email newsletter to which you may unsubscribe at any time.
|
|